1935 - 1950
This period was rife with global conflict and as a reaction to this jewellery of the time became big, bold, glamorous and more light-hearted. Symbols of patriotism also appeared such as bows and ribbons with sapphires, rubies and diamonds paired together. Following the depression, and as faith in paper money fell, jewellery became a commodity that was both wearable and tangible. Items from this era are typically termed as cocktail jewellery because they often represented the movie theater lifestyle depicted in Hollywood movies. Flowers, bows and sunburst designs were revived to reflect more current taste with gemstones being the clear focus of each piece.